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The world's leading swimwear brand, Speedo is passionate about life in and around the water. The brand's heritage of innovation derives from its leadership in competitive swimming, where more Olympic Gold Medals have been won in Speedo than any other brand. Building on its authentic base and using the pioneering technology created for the planet's top swimmers, Speedo brings performance, comfort and style to all who enter the water, whether racing for a record finish, swimming laps for better health or making memories at the beach. The brand's Performance Collection includes the competition and training suits that remain the number one choice of the world's fastest swimmers - including Natalie Coughlin, Nathan Adrian and more; Speedo's Fitness and Active Recreation Collections feature men's and women's swimwear, men's water shorts, and kids swimwear in fashion-forward styles that are designed to perform. And with Speedo's expanded range of Footwear, Packs, Aquatic Fitness and Swim Training Equipment, the brand's Accessories Collection is unmatched in performance, fit and feel. No matter why you dive in - training, fitness, or fun - those moments in the water are always better with Speedo. Born on Bondi Beach near Sydney, Australia in 1928, Speedo is the world's top-selling swimwear brand. The brand's history of innovation began that year, as Speedo introduced the Racerback suit - the world's first non-wool suit allowing greater freedom of motion. Soon after, Swedish swimmer Arne Borg set a world record in Speedo swimwear, establishing the brand in the hearts and minds of swimmers and the general public. Since developing the first racerback in the 1920s, Speedo has been behind many of the major innovations in swimwear. In the 1950s the brand created its first water short and launched its first-ever suit made of Nylon. In the 1970s, Speedo became the first company to produce swimwear made of Nylon / Elastane. Speedo introduced Endurance, the world's first chlorine-resistant fabric, in 1994. Speedo's rich Olympic history dates back to 1932 when Claire Dennis of Australia won gold in Speedo at the Los Angeles Olympic Games. In 1956 at the Melbourne Olympic Games, Speedo sponsored the entire Australian swim team, transforming Speedo into a world-famous brand. In Mexico at the 1968 Games, 27 of 29 gold medalists wore Speedo. At the 1972 Munich Olympics, 21 out of 22 world records were set by athletes wearing Speedo. In Barcelona in 1992, 53% of all swimming medals at the Games were won by athletes wearing Speedo; that number was surpassed in 1996 as 77% of all swimming medals were won by swimmers in Speedo at the Atlanta Olympics and then again in Sydney in 2000 where 83% of swimming medals were won in Speedo. Speedo's future innovation is developed in Aqualab, the brand's top-secret development facility. Aided by the world's champion athletes and coaches, Speedo's multi-national team of researchers conducts revolutionary projects that aim to solve the challenges of the body in motion.